Social media/marketing/baseball/punk rock dude

I fucking love writing.

But not in the nose-in-the-air “I’m a poet and a novelist and a composer and I correct people’s grammar in public” sense. I’m not methodical. I don’t approach content with a surgeons precision. I probably don’t take “proper” syntax too seriously. I don’t know what auxiliaries and modals are. But what I do know how to do is spark the emotions of a reader. I know how to get people to think deeper and consider an alternative opinion. My work isn’t something you’d marvel at from a technical standpoint, but god dammit, it’s going to make you think. If I were a painter, I would be a little less Da Vinci and a little more Dali.

You don’t need to be a wordsmith or a book nerd to create content that catalyzes an emotion and then an action in your reader — you need to be a salesperson. You need to know your audience, understand their intrinsic motivators, and speak their love language. Good content starts with understanding individual groups of humans and their feelings and knowing how to capture and sustain interest. You don’t need to pass Composition 4000 to be able to crank out great prose when you’re writing for the business world. You just need to be able to properly convey value in a way that doesn’t put your audience to sleep.

Speaking of value, here’s my hit list:

I’ve been writing professionally for over a decade. I’ve been a freelancer, a ghost writer, and I’ve worked in agencies. I’ve done long-form, short-form, digital, print, ebooks, white papers, hardback business books, song lyrics, you name it. My work has been featured in literally thousands of publications including Forbes, Adweek, Business Insider, Harvard Business Review, NBC, ESPN, CBS, and Nasdaq, to name a few. I’ve done extensive work with the St. Louis Blues and St. Louis Cardinals, the latter of which I worked as a beat writer for years.

I’m also a seasoned social media marketer and data analyst as a result of the years I’ve spent working at high-growth marketing agencies and understand how to interpret marketing data from Google, Facebook, etc, interpret it, and give you brass-tacks, no-bullshit metrics around the performance of our work. If we work together, your service doesn’t stop when your content is created or published. I can help you improve your metrics and drive more attention, more traffic, more leads, and more sales as a result.

On a personal level, I’m a pretty regular mid-30’s white dude that lives in St. Louis City. I spend my free time obliterating softballs, enjoying a craft beer or six, and hanging out with my Corgi, Koopa.

Let’s hang out and writer some awesome stuff. Frivolity will ensue.

Stephen